Swiss Wine Week: Swiss Wine Takes Over New York City for One Week

Wednesday 08 Jun 2022 Communiqué

From June 6th to 12th, Swiss Wine will take over New York City for the first edition of the Swiss Wine Week. Thanks to a partnership with Switzerland Tourism a promotional video about swiss wines will be broadcast on Times Square. Additionally five tastings in restaurants and wine shops will be organised by Winembassy and led by Christy Canterbury, Master of Wine.

“We need more diversity, We need Switzerland. “ With this slogan the Swiss Wine promotional video will be broadcast at Times Square from the 6th to the 12th of June in collaboration between Swiss Wine Promotion (SWP) and Switzerland Tourism. SWP has decided to use this opportunity to present swiss wines in multiple locations in and around New York City.

In collaboration with Switzerland Tourism and Winembassy, Swiss Wine is coming to New York City for a week! From June 6th to 12th swiss wines can be discovered during exclusive tastings organized by Edouard Proust, Winembassy, and led by Christy Canterbury, Master of Wine. The next tastings:

  • Wednesday, June 8th from 4 to 4.30 pm, Sherry Lehmann
  • Wednesday, June 8th from 4.40 to 5.10 pm, Sherry Lehmann
  • Wednesday, June 8th from 5.15 to 5.45 pm, Sherry Lehmann
  • Thursday, June 9th, from 5 to 7pm, Lavaux Wine Bar

Next to these Masterclasses the epicureans and wine lovers will also have the possibility to taste Swiss Wines in various restaurants. The Swiss Wine Week officially started on Saturday, June 4th at the restaurant Alpina in Greenport, Long Island. The restaurant will be offering a special Swiss Wine Menu with selected Swiss Wines for one week. The owner of the restaurant is originally from Switzerland and with his restaurant in Greenport he offers a great selection of Swiss Wines and Swiss products. It’s a little taste of Switzerland in the small town of Greenport.

All the information about this year’s Swiss Wine Week can be found on the website There you will find all the wine shops and restaurants where Swiss Wine can be found throughout the year and the special events taking place during Swiss Wine Week. You can book your spot for the Masterclass directly on the website. Discover Swiss Wine in this first edition of Swiss Wine Week and taste the diversity of Switzerland.

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